A few nights ago Molly and I decided to try to meet up with every one at the travel shack. One small problem we had a very vague idea of where it was located. So unlike the intelligent people we are we decided to try to find the bar by wandering. Not our best laid plan. We start by getting lost which was to be expected. Next while trying to figure out where we were on a map, a pickpocket rams into the back of Molly causing a shrill scream from her. We decide to keep moving. Yet again not the best idea, seeing as we walked on to a street full of hookers. We then quickly turn down a street and miraculously end up on our street for the dorms.
The next day...
It's Breanna's Birthday!
Molly, Breanna and I decide to go find the location of an ice bar for that evening to celebrate Breanna's birthday. Only a few issues, it no longer exists and is in a sketchy area. So that was out of the plan for the night. We head back to the dorms on the subway. The escalators were not working so we look to see which way to go up, Molly and Breanna decide to go up the middle, and I was about follow when I saw a women struggling with a toddler in a stroller. I go pick up the bottom end and help her carry her child up the now stopped stairs. When we got back, we met up with a few more girls and decided go out to dinner. Later that night we go for a drink a some new bar which had cheap drinks. The club was not well laid out. After a drink the Ring twins, Stacie and I decide to take the subway home. We get to our dorm and there is a huge wall of graffiti, Stacie has us stop to take a picture but luckily one of the twins stopped her when she realized there was a man beating a woman against that same wall. Thankfully, for us there is a police station right a cross on the other side of our dorm. Finally we cut through the lobby of our dorm and went to talk to the police. Later that night there was an obscenely drunk man making tons of noise in front of the police station.
This morning:
Class: Utility and Market Segmentation
Marketing of vending machines tries to create utility by time, place and ownership. Marketing creates a need, which then creates utility. Place utilities some examples would be the drink cases and candy stands on the beginning of the check out stands at grocery stores. An easy place to pick up something to snack on and an inexpensive impulse purchase.
Market segmentation is what group of people within the global market. Market segments can be based on age, gender, ethnicity, income or many other classifications. Depending on the product or service is going to effect which market segments you are going to target.
Notes from class on travling:
Trip option: Italy
Molly, Baily, angie, robert, Kelsey,emily, christie, marynn, shannon, maira.
www.sta.com/uk
3 day rail pass for 69 euros
Trip option: Amsterdamn
aisha, troy, deanna, caitlin, chelsy amberly
http://www.eurobyair.com/
$200 flight
http://www.amsterdamhostels.com/
34 euro/bed
Group eclectic travelers:
Jenny, stacie, ohan, dalida
cypruss:
fight: http://www.kayak.com/ $403
staying with friends
florence:
flight: http://www.kayak.com/ $400
Paris: train eurorail
staying with family or hostel
local:
anthony, kelsey, cody, madison
travel 0
staying for free
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